Para Kanino Ka Bumabangon?

The newly launched 60-seconder TV commercial of coffee-giant and industry
leader, Nescafe Classic really hit me in the heart. The first time I saw
it on TV, I immediately loved its script, its storyboard, and its simple
yet sensible execution. The questions - Whom are we living for? Whom do we
wake up for? simply suggest us, viewers to examine our conscience and
recall what motivates us to live each day and lead us to eventually
rediscover our sense of purpose and existense.

Nanette Franco-Diyco of Businessworld in her Ads and Ends column puts it”
Its by far one of the most beautiful commercials churned out this year by
creative agency Publicis. The thematic campaign is thought provoking and
inspirational without missing a heartbeat. It has depth while maintaining
its warmth from the quick sunrise scenes to its final quest for an answer.
Great concept. Good writing.”

No doubt, the commercial has been repeated over and over again in TV
because, as Ms. Diyco exclaims, “ it’s a commercial that leaves you feeling
good about yourself, your country and the people around you.”

Hefty Resolutions for 2011

I will summarize the things I wish to accomplish for 2011 through the classic Italian phrase “Vive Bene, Spesso l’ amore, di risata molto" which means "Live well, Love much, Laugh Often”

Live well
Indulge on a healthy diet - less meat, more vegetables and fruits
intake. Eat meat only during weekends.
Start on a healthy regimen. Brisk walking and distance running every
weekend.
Be a running enthusiast. Start joining fun run and marathon. To join
at least five (5) Fun Run event this year
Minimize softdrinks/ Coke intake, if possible, drink only during
weekends
Get oneself pampered in a spa treatment once very quarter.
No-No to Junk Foods
Start exploring/experimenting healthy but appetizing dishes
Read at least 6 management books – once every 2 months
Start learning basic Nippongo and Japanese culture appreciation
Revive the faith and have a constant daily prayer life

Love much
Daily “coffee moments” with my wife
Have a once-a quarter date with my wife
Spend quality time with my family during weekends. Don’t bring work at
home.
Schedule get-away/escapade with my family as bonding moments
Be expressive with my wife and daughter – shout them “I love you”
everyday
Give my wife a surpise gift on her birthday
Write love letters to my wife – one in June and the other one in
December
Write a love letter to my baby girl on her birthday
Monitor birthday of family and close friends and as much as possible
don’t forget to greet them
Love Mother Earth – start on a conviction to save planet Earth !

Laugh Often
Reconnect with old friends and batchmates via the website created for
the high school batch and via facebook
Have a once-in a while videoke espacade
Sorround myself with funny, optimistic, happy and positive people
Make an inventory of happy and funny moments and dwell on those happy
memories
Explore funny TV shows and watch funny but sensible movies with my wife
Retain the cheerful and happy disposition. Laugh as often as I can.
Collect happy and funny photos and mount it in an album labeled as
“HAPPY MOMENTS”

Immortal Love

ABS-CBN’s primetime teleserye, IMORTAL had really changed my primetime
viewing habit. I've never get to sleep without watching the show. I was so
impressed with the series that I never failed to watch every episode. Since
it is shown late, every episode is truly worth the wait.

On top of the superb acting ability and execution of the lead roles, Angel
Locsin and John Llyod Cruz, what appealed me most is
the wonderful message the series wishes to impart.

It is very comforting to believe in LOVE
In LOVE that knows no bound
In LOVE that will conquer the impossible
In LOVE that is willing to repel whatever forces that comes against
In LOVE that’s willing to sacrifice even if it means giving up of oneself
In LOVE that believes and hopes in the transformation that it can bring
In LOVE that will definitely triumph in the end